• A designer who builds successful brands with bright ideas, clear thinking and intelligent design.

Sunday 24th June 2018

Brand Overhaul

The Banking Software Company

The brief
Temenos is the leading provider of banking software systems to retail, corporate, universal, private, Islamic and microfinance & community banks. Their brand identity needed a major overhaul and applying to everything they do. The square world symbol is a mandatory.

The idea
The square world had been very badly drawn and the first task was to redesign the logotype. From this a theme of squares, pixels and grids emerged. For the product brochures a theme was developed using the product title to create a typographic DNA effect. The business was divided into 6 verticals for which we created symbols and a colour coding system.

The effect
Until the brand refresh the Temenos collateral looked amateurish and lacked any credibility. With their new branding they can now confidently lay claim to being a world leader in their sector.